James Cooper is a qualified Clinical Nutritionist with a degree from King’s College London. He has a deep understanding of nutrition and supplementation for maximum performance.
He is referred to as the “model trainer” in Muscle and Fitness magazine and has become the go to person for celebrities in need of shaping up for special events or photoshoots.
His long list of clients includes TV personality Calum Best, Busted band member Matt Willis, models Rick Hall and Chris Percival.
An athlete himself, James has competed in European and British Powerlifting finals and has a 3rd dan black belt in Brazilian Jiu Jitsu, receiving this rank from 10x world champion Roger Gracie.
His intrinsic understanding of strength and conditioning has allowed James to specialise in training both high level athletes, as well as top investment bankers, Lawyers and CEOs. James has them performing at the highest level inside and outside the gym.